Nic’s Pool Construction
Nic’s Pool Construction
PROJECT:
Website Design and SEO, Monthly Content, Video Production, Photography, Social Media Management, Graphic Design
Nic’s Pool Construction builds some of the most visually stunning and technically impressive pools in Florida. The brand needed a digital presence to match.
From web to video to print, we created a unified marketing system that elevates Nic’s work, attracts the right clients, and turns attention into action.
The Challenge: Nic’s Pools relied almost entirely on word-of-mouth. He had an underperforming website, no search presence, and no digital strategy to match the quality of his work.
SOLUTION
We delivered a full-scale digital transformation of Nic’s Pools’ online footprint. We started with a custom website that showcases Nic’s craftsmanship and drives inquiries.
From there, we built a marketing system that includes monthly content creation and SEO, professional photography and video production, social media management, and high-impact graphic design.
Every element works together to not only reflect the quality of Nic’s work but also generate consistent, qualified leads, turning his once word-of-mouth business into a dominant, high-converting brand.
Nic’s Testimonial
Results
Earned
ROI
More Website Clicks
Increased Website Impressions
Keywords Ranking in the top 10 in google
Contact form Fills
Website
Nic’s Pool Construction needed a digital showroom that would make his craftsmanship impossible to ignore. We re-designed his website to showcase his projects and drive inquiries.
The site features a portfolio-first structure with each pool displayed through high-resolution photography, cinematic videos, and a concise project overview.
Clicking into any project reveals a deep-dive case study, detailing unique design features, materials, and creative solutions to inspire homeowners while targeting high-value search terms for maximum visibility.
We applied best-in-class search engine optimization from the ground up, ensuring each page is built to rank for both branded and non-branded keywords like “custom pool builder in Tampa” and “luxury pool construction” and calls to action strategically placed throughout the site.
These efforts have transformed Nic’s search presence from nonexistent to highly visible, bringing in steady traffic from qualified prospects.
To improve lead quality, we redesigned his contact form to capture more targeted project details up front, helping Nic focus his time on the most promising inquiries..
The result is a fast, mobile-friendly, and visually stunning website that acts as a 24/7 sales tool to build trust, showcase expertise, and generate a steady flow of leads without Nic needing to lift a finger.
Photography
For a premium pool builder like Nic, visuals are everything. We approached photography with the goal of making each project feel as luxurious and immersive online as it is in person.
We shoot with an emphasis on composition, depth, and detail, capturing both wide angles that showcase the full layout and close-ups that highlight the craftsmanship of the tilework, lighting, water features, and finishes.
These high-end images serve as the foundation for Nic’s website portfolio, social content, Google Business profile, print materials, and digital ads.
We worked across the brand: Whether someone finds Nic on Google, sees a yard sign, or scrolls past a pool video on Instagram, they’re met with a unified, professional brand.
Video Production
When done right, video transforms a pool into a sneak peak into a lifestyle. You can almost feel the warmth of the sun on the deck, hear the splash of water from the fire bowls, and see the sparkle of lights after dark.
Our educational videos go further than inspiring FOMO, serving as evergreen sales and client education tools.
The “Pool School” series walks homeowners through proper pool care, reducing post-build questions and setting Nic apart as a trusted expert. The process video sets clear expectations from the start, showing exactly how every step will go to improve communication and streamline the customer journey.
Each video is optimized for use across platforms: his website, YouTube, and social media..
This is content that drives engagement, builds trust, and does more than show. It inspires.
Graphic Design
Our custom graphic design covers both print and digital needs. We create flyers, postcards, yard signs, social media graphics, and digital ads that share a cohesive look and feel that makes Nic’s brand stand out and stick in the mind’s of potential clients.
Let Us Transform Your Digital Presence
From having no real online presence to generating over $1,000,000 in revenue and ranking for 400+ top Google keywords, Nic’s Pool Construction now has a marketing system as exceptional as the pools he builds.
Through strategic website design, SEO, photography, video production, social media, and graphic design, we’ve created a unified brand experience that inspires trust and desire at every touchpoint.
If your business deserves the same transformation turning heads, ranking high, and driving real revenue, we can make it happen.
Let’s build you a marketing system that works as hard as you do and positions you as the go-to in your industry. Reach out today, and let’s start building your success.
