Build Visibility That Lasts

Say you need a service. Maybe your AC’s out or there’s a leak in the roof. If you don’t already have a go-to service company (or the last time didn’t go so well) you probably start your search online.

Before you even finish typing, a few businesses come up. In Google Business Results, search results, and in AI suggestions. One stands out, with a mention in all three: the description hits your need and it’s right in your area. (That’s schema, local SEO, and content optimization working together to put your business where customers are looking.)

You click.

The site loads instantly with a sharp headline, clean layout, and visuals that make you think this business is professional, capable, and in your neighborhood. (Performance-optimized design and trust-building content and visuals.)

You scroll. Animations are subtle but keep your eyes moving through the content. You catch a short story: family-owned, highly rated, based nearby. It clicks. These are real people who do solid work. (That’s user experience optimized design, trust signals, and tone working together.)

You tap the menu. The service you need is right there, no digging.

You skim the service page. It’s focused, with clear info, great visuals, and a bold “Schedule Now” button. (That’s content that converts and good CTA design.)

You could call, but there’s also a scheduler showing open slots tomorrow. You pick a time. Above the form, it says: “We’ll call to confirm.” That seals it. (Frictionless booking supported by human reassurance.)

Click. Done. Booked.

That whole experience felt natural. But none of it happened by accident.

Every step was designed, built, and optimized to make things easier for your customer and more profitable for you.

That’s what we do. Websites that are ready for how people search, how they decide, and how they buy.

Our Web Design Services

Custom Design

No templates, no shortcuts. Your site is custom-designed with your brand, voice, and goals in mind, from layout and fonts to graphics, backgrounds, and visual style.

Fully Responsive

Your site will look and work great on every device. We design layouts that adjust seamlessly across phones, tablets, and desktops to convert customers everywhere.

Clear Navigation

We make it easy for visitors to find what they need. Smart menus, intuitive layout, and natural content flow keep users engaged and guide them to take action.

Conversion-Driven

From strong headlines to applicable CTAs, your site is built to turn visitors into leads. Scheduling, calling, or form-filling — it’s all easy, clear, and frictionless, backed by content and branding designed to build trust.

Secure and Yours

We set up daily backups, SSL, spam-blocking, and contact form monitoring. We design sites that are ready to hand off so you can manage on your own, anytime.

Our Process

The Trade Up Difference

At Trade Up, everything we create is rooted in strategy, shaped by experience, and driven by results.

We work with trade service businesses every day, so we understand how trust is earned, how leads are won, and what makes your customers choose you when they land on your site.

You’ll get:

  • A team that listens before it builds
  • A site custom-designed to fit your brand — not just your industry
  • Transparent communication and real timelines
  • A final product that’s designed to impress and built to convert.

That’s how we build long-term wins, not just launch-day hype.

Frequently Asked Questions

Have questions? We’ve got answers.

We handle everything: layout, structure, graphics, responsiveness, and optimization. You won’t need to worry about code, hosting, or tech setup.

But your input makes the site yours. You know your work and what your customers care about. That’s the foundation of a site that connects to customers.

The more we understand your story, style, and strengths, the more we can design something that reflects them.

Because we’re not just designing pages — we’re building trust. And that starts with who you are.

Perfect. That gives us something to work with — even if it’s outdated, broken, or just not doing its job.

A lot of our clients come to us after working with agencies that used cookie-cutter templates, cluttered the code, or loaded the site with content that doesn’t match the brand.

Others have sites that look fine but confuse customers, load slowly, or are impossible to update.

We start by auditing what’s there and figure out what’s worth keeping and what needs to go.

Then we rebuild with purpose: a cleaner layout, clearer messaging, faster load times, and a design that reflects who you are and how you do business.

Yes. We build everything to be easy to hand off and manage. If you want to take over, you can. If you want us to stay on board, we’re here for that too.